Hello,
My name is Anika
I'm here to guide you through the challenges of prioritization and high-impact strategies that will help your business get off the ground and along the journey, seamlessly bridging it to sustainability practices.
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With 7+ years of experience in social and environmental sustainability and global marketing, I've spearheaded impactful strategies for renowned companies like Just Eat Takeaway.com and eBay. My expertise lies in developing sustainability initiatives throughout organizations, driving circular packaging, emissions reduction, and integrated social & environmental solutions, while ensuring responsible communication.
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Find a snapshot of completed projects below
Project portfolio
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Sustainability
Strategy
Global Sustainability Strategy for 23 countries. Short- and long-term goal and KPI development with budget estimations. Materiality assessment across 17 countries leading to a materiality matrix and impact areas.
Governance
Goverance structure to embed sustainability across the business from leadership to customer service. 'The most sustainable delivery' emissions calculation and concept presentation. ​Leadership strategy presentations for framework sign-off and other sustainability cases.
Environmental &
Social Solutions
Global Employee Volunteering scheme supporting +30 global initiatives during Covid19. Packaging life cycle assessment expert cooperations, innovations and chemical compositions. ​Responsible office strategy including emissions, waste, energy, material use, food options and employee wellbeing for 1200+ employees. Guiding the first carbon emissions calculation in collaboration with a consultancy.
Digital Integration
Introduction of Reusable & Biodegradable Food Packaging into the B2B and B2C platforms. Digital product integration of a NGO Charity to engage ~40M consumers leading to 1.5M EUR donations. On- & offline user experience development of a reusable packaging scheme and logistical solutions. Elimination of single-use plastics from the webshops ahead of legislation.
Responsible Marketing
& Communication
Global Corporate Website, ESG communication and integration merging two corporate websites. Communication strategy for the NGO Diaconaal Amsterdam Oost to increase engagement & participation. ​Project lead of a global charity, executions and communications including 17+ countries. Annual reporting inline with GRI and ESG standards.